SEMINAR INCLUDES--
15 90-minute tele-conference sessions
the Personal History & Writing Services Manual (136 pages)
e-mail correspondence with instructor between sessions
telephone check-ins between sessions
group evaluation & review of each participant's 12-month strategy plan
The Personal History & Writing Services Manual is the foundation of this 15-session, 23-hour seminar. It is included in the tuition fee. This 136-page compendium of information, exercises, worksheets, and planning guides includes chapters which support the seminar syllabus at right.
Participants are led through the process of developing a detailed 12-month business strategy plan. The process includes articulating values and financial goals, setting benchmark dates for achieving each goal, and indexing each for maximum growth.
The benefits of accomplishing this process with an experienced leader and a supportive group of colleagues include:
increased focus on the business side of your work,
ability to "pay attention" to business with purpose and efficiency (not anxiety and ineffectiveness),
participation in an open exchange of ideas and resources,
mutual encouragement,
constructive critique to coach you through blocks & challenges,
contagious enthusiasm for the work,
accountability within the group to be realistically ambitious, and the
affirmation of shared values and talents in a lasting community of peers.
Each participant who finishes the seminar will complete a 12-month business strategy plan ready to implement.
REGISTER TODAY -- CALL 207-353-5454
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FOR TELE-CLASS
SCHEDULE & FEES
CLICK HERE
A BUSINESS SEMINAR
FOR PROFESSIONAL WRITERS
AND LIFEWRITING LEADERS
--Syllabus --
- Parlay Your Writing and/or Teaching Experience into a Business Opportunity
--or--
Learn the Difference Between Wishing & Freelancing and Actually Running a Business that Produces Regular, Predictable Income.
- Explore Income Possibilities--Editing, Coaching, Co-authoring, Workshopping, Book Production, Marketing Your Products
- Identify, Attract and Retain Clients--How to Devise Demographic and Psychographic Surveys to Target Your Optimum Clients
- Find Appropriate and Lucrative Speaking and Teaching Venues for both Income and Outreach
- Reach Your Clients Most Easily and Effectively--Publicity, Advertising, Marketing Fundamentals
- Remember: Presentation Is Everything--Branding Yourself
- Assess Your Office--Make it Work for You!
- Color the Bottom Line Black--Charge Appropriate Fees, Focus on Billable Hours, Increase Yearly Income and Much More
- You Don't Have to Stay Where You're At!--Strategies for Overcoming Internal Blocks and Unhelpful Habits
- Create Business Strategy Plan--the Malleable Tool That Keeps You on Track
- Your 'Board of Advisors' Critiques Your Plan--Look for Constructive Feedback and the Chance to Re-focus & Fine-Tune
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