SEMINAR INCLUDES--
12 90-minute tele-conference sessions
presentations followed by questions & discussions
group critique of each others' upcoming strategies
e-mail support/contact with instructor between sessions
telephone check-ins between sessions
peer evaluation & review of each participant's progress
Running your business successfully (you define what constitutes "success" for you) requires you to focus on results. It calls for the regular practice of paying attention to the "bottom line." A positive bottom line evolves from your ability to create and market sales events your target market will purchase.
It can take a long time to develop a sense of the marketplace and your niche within it. What better way to do that work than in a stimulating and supportive group setting?
Our agenda will be entirely focused on how you can achieve your stated income goal in the next 12 months. You will be encouraged to be ambitious beyond what may now seem reasonable!
FAQ: Is this program right for you?
Q. I've already taken the BDS-Intro. How will this be different?
Denis: In the BDS-Intro, you learned many of the basic skills a businessperson needs to succeed. In this tele-class, you will do the long-term work of implementing and adapting those ideas and practices to your unique business. A successful business is continually adapting. Last year's solutions are often irrelevant to this year's problems. So it's devloping the practice and keeping flexible that makes a difference, not just re-implementing solutions that have worked in the past.
Q. I haven't taken your BDS-TC. How can I fit in?
Denis: If you have a written a business plan you may be ready for this course. I'll want to see it before you enroll to ascertain that you are at the same level as other participants. Some of what we cover will, inevitably, be basic for some and newly appreciated by others. It is my practice to adapt these classes to the needs of individual participants and to the challenges each unique group presents. There is no "one size fits all" here.
Q. I don't teach workshops. Will this tele-class be useful to me as a writing services provider?
Denis: This tele-class is not specific for workshop teachers. Business plans must be developed and shaped and the group's critique will help you improve its implementation regardless of your medium. This course is effective for all creatives who seek to apply business techniques to their practices--videographers, editors, co-authors or workshop leaders alike will find a combination of clear insight, practical systems, and unsinting encouragement no matter what category your product and services line falls in.
Q. Won't this class take time away from working on my business?
Denis: Inevitably, yes. This tele-class requires time that will not then be available to your day-to-day business. You'll work on your business not in your business for that time. BUT you will learn to work smarter and not harder. You'll develop systems and practices that will provide your business a solid and lasting foundation for success. You'll find that subsequent time in the company will become more productive and lucrative as a result.
|
|
FOR TELE-CLASS
SCHEDULE & FEES
CLICK HERE
A BUSINESS SEMINAR
FOR PROFESSIONAL WRITERS
AND LIFEWRITING LEADERS
--Syllabus --
- FREE Pre-Seminar Check-it-out Session!
- August: Plan and market your fall schedule to meet your income goal.
- September: How will you fill the gaps in income production? Set goals.
- October: Commit to daily marketing.
- November: Retool your product/service line using cross- and up-selling.
- December: Do your office systems facilitate or encumber profitability? Clear the clutter of unprofitable tasks.
- January: Evaluate fall income; make marketing & delivery changes.
- February: Launch new products; update mission & vision statements.
- March: Build client relationships for future; plan to be lucrative in July.
- April: Retool your product/service line--again.
- May: Identify points of constriction in your business practice.
- June: Review, update, expand your outreach materials.
- July: Plan & market your fall schedule to meet your income goal.
REGISTER TODAY -- CALL 207-353-5454
|
